Brand placement disclosure effects on persuasion: The moderating role of self-control depletion

  • Janssen, L. (Speaker)
  • Marieke Fransen (Speaker)
  • Rebecca Wulff (Speaker)
  • Eva van Reijmersdal (Speaker)

Activity: Talk or presentation typesOral presentationScientific

Period2016
Event titleICORIA: Challenges in an age of (dis)engagement
Event typeConference
LocationLjubljana, Slovenia
Degree of RecognitionInternational