Too Informal? How a Chatbot’s Communication Style Affects Brand Attitude and Quality of Interaction

Liebrecht, C. (Speaker), C.M.J. van Hooijdonk (Speaker)

Activity: Talk or presentation typesOral presentationScientific

Period23 Nov 2020
Event titleConversations 2020: 4th international workshop on chatbot research
Event typeConference
LocationAmsterdam, Netherlands
Degree of RecognitionInternational


  • Conversational agents
  • Chatbots
  • Customer service
  • communication style