When forewarnings backfire: Self-control depletion increases persuasion by brand placements after disclosure

  • Janssen, L. (Speaker)
  • Marieke Fransen (Speaker)
  • Rebecca Wulff (Speaker)
  • Eva van Reijmersdal (Speaker)

Activity: Talk or presentation typesOral presentationScientific

Period2015
Event titleEtmaal van de Communicatiewetenschap
Event typeConference
LocationAntwerpen, Belgium
Degree of RecognitionNational