Personal profile
Research interests
As a lecturer I am involved in various marketing courses given at TiSEM. In 2018, these courses are:
BSc International business administration
-International business research for IBA (Spring)
BSc Business Economics
-Marketing in Bedrijf (Spring)
Minor
-Services marketing (Fall)
Pre-Master Marketing
-Academic Competences in Marketing (fall semester)
-Services marketing voor pre-master (Fall)
MSc Marketing management/ analytics
-Conjoint analysis (fall)
-L'Oreal Brandstorm Challenge
In addition, I supervise Bachelor and Master students in writing their thesis. The students I supervise mainly write their thesis using Conjoint analysis or experimental research.
Current courses
Click here for my courses.