Photo of Arjen Lin, van
  • Warandelaan 2, Tias Building, room T 609

    5037 AB Tilburg

    Netherlands

  • Netherlands

20102019
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Personal profile

External positions

Occasional lectures/consultancy (-)

8 May 2019 → …

Fingerprint Fingerprint is based on mining the text of the person's scientific documents to create an index of weighted terms, which defines the key subjects of each individual researcher.

  • 6 Similar Profiles
Grocery Business & Economics
Loyalty Business & Economics
Store choice Business & Economics
Supermarkets Business & Economics
Retail Business & Economics
Customer engagement Business & Economics
Taxonomy Business & Economics
Dynamic choice Business & Economics

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 2014 2019

"Hello Jumbo!” The spatio-temporal rollout and traffic to a new grocery chain after acquisition

van Lin, A. & Gijsbrechts, E., Jan 2019, In : Management science.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
Banner
Grocery
Retailers
Planning
Market characteristics

A consumer-based taxonomy of digital customer engagement practices

Eigenraam, A. W., Eelen, J., Van Lin, A. & Verlegh, P. W. J., 1 Nov 2018, In : Journal of Interactive Marketing. 44, p. 102-121

Research output: Contribution to journalArticleScientificpeer-review

Open Access
Taxonomy
Customer engagement
Emotion
Literature review

The battle for health and beauty: What drives supermarket and drugstore category-promotion lifts?

van Lin, A. & Gijsbrechts, E., Sep 2016, In : International Journal of Research in Marketing. 33, 3, p. 557-577

Research output: Contribution to journalArticleScientificpeer-review

Supermarkets
Health
Purchase incidence
Drugs
Household

Shopper loyalty to whom? Chain versus outlet loyalty in the context of store acquisitions

van Lin, A. & Gijsbrechts, E., Jun 2014, In : Journal of Marketing Research. 51, 3, p. 352-370

Research output: Contribution to journalArticleScientificpeer-review

Loyalty
Retail
Marketing mix
Scanner panel data
Simulation

Trouw, maar aan wie? Keten- versus winkelpuntloyaliteit in de context van winkelovernames

van Lin, A. & Gijsbrechts, E., 2015, MOA jaarboek 2015: Ontwikkelingen in het marktonderzoek. Bronner, A. E. (ed.). Haarlem: Spaar en Hout, p. 109-124

Research output: Chapter in Book/Report/Conference proceedingChapterProfessional

Projects 2010 2013

Retailing

van Lin, A. & Gijsbrechts, E.

1/09/101/09/13

Project: Research project