Photo of George Knox
  • Warandelaan 2, Koopmans Building, room K 745

    5037 AB Tilburg

    Netherlands

  • United Kingdom

20072018
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Research Output 2007 2018

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Chapter
2015

Interaction orientation and complaint handling?

Ramani, G. V. & Knox, G., 2015, The Handbook of Research on Customer Equite in Marketing. Kumar, V. & Shah, D. (eds.). Cheltenham, UK: Edward Elgar Publishing Ltd., p. 448-465

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Complaint handling
Interaction
Amazon
Marketing
Marketing channels