If you made any changes in Pure these will be visible here soon.

Personal profile

Current courses

Click here for my courses.

Research interests

I specialize in employee communication in general and employee ambassadorship, customer orientation, enterprise social media, motivation and engagement in particular.


After getting a master and PhD in Services Marketing at the University of Twente, I worked at ASCoR (university of Amsterdam) as an assistant professor in Corporate Communication for almost 10 years. Since March of 2020, I work at Tilburg University.

External positions

Chairman (SWOCC)

1 Nov 2022 → …


  • Employee Communication
  • Organizational Communication
  • Public Relations
  • Crisis Communication
  • Employee Voice & Silence


Dive into the research topics where Joost Verhoeven is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
  • 1 Similar Profiles


Recent external collaboration on country/territory level. Dive into details by clicking on the dots or