Research output per year
Research output per year
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Dive into the research topics where Paul Schreuder is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
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The relevance of everyday brand relationships
Schreuder, P. C., 12 Dec 2025, s.l.: Studio . 212 p.Research output: Thesis › Doctoral Thesis
Open AccessFile17 Downloads (Pure) -
How consumers define brand relationships: A prototype analysis
Schreuder, P., Zeelenberg, M. & Pronk, T., 2024, In: Journal of Product and Brand Management. 33, 1, p. 43-56Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile5 Link opens in a new tab Citations (Scopus)116 Downloads (Pure)
Datasets
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Replication Data for: The Relevance of Everyday Brand Relationships
Schreuder, P. (Creator), DataverseNL, 31 Mar 2026
DOI: 10.34894/f0ifsg
Dataset