Photo of Piia Varis
  • Warandelaan 2, Dante Building, room D 220

    5037 AB Tilburg


If you made any changes in Pure these will be visible here soon.

Personal profile

Research interests

Forthcoming publications: 

Varis, Piia. Ethnography. In The Routledge Handbook of English Language and Digital Humanities (eds. Svenja Adolphs & Dawn Knight). Abingdon: Routledge.

Varis, Piia. Digital ethnography in the study of language, gender and sexuality. In The Routledge Handbook of Language, Gender and Sexuality (eds. Judith Baxter & Jo Angouri). Abingdon: Routledge.

Varis, Piia & Mingyi Hou. Digital approaches in linguistic ethnography. In The Routledge Handbook of Linguistic Ethnography (ed. Karin Tusting). Abingdon: Routledge.

Varis, Piia. Digital culture and ethnography. A beginner's guide. New York: Routledge.


In the autumn semester 2019 I teach the following courses: Digital Culture and Society (BA Online Culture: Art, Media and Society + Liberal Arts and Sciences), Digital Ethnography (MA Online Culture), New Forms of Knowledge Online (MA Online Culture), and Online Health Practices (MA Health Humanities)

Current courses

Click here for my courses.

PhD supervision

PhD supervision:

Du, Caixia. The birth of social class online. The Chinese precariat on the internet. (Defence September 12, 2016)

Hou, Mingyi. Social media celebrity. An investigation into the latest metamorphosis of fame. (Defence May 23, 2018)

Leri, Alice. Who is Turkish American? Investigating contemporary discourses on Turkish Americanness. (Defence September 9, 2014)

Nie, Ted. Memes, communities and continuous change: Chinese internet vernacular explained. (Defence June 18, 2018)

Oudenampsen, Merijn. The conservative embrace of progressive values. On the intellectual origins of the swing to the right in Dutch politics. (Defence January 12, 2018)

van Nuenen, Tom. Scripted journeys. A study on interfaced travel writing. (Defence December 21, 2016) 

Velghe, Fie. 'This is almost like writing'. Mobile phones, learning and literacy in a South African township. (Defence December 3, 2014. Awarded Cum Laude)


  • Digital Culture
  • Digital Media
  • Digital Ethnography
  • Social Media
  • Discourse Studies

Fingerprint Dive into the research topics where Piia Varis is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 1 Similar Profiles
authenticity Social Sciences
infrastructure Social Sciences
discourse Social Sciences
time Social Sciences
Hipster Arts & Humanities
21st Century Arts & Humanities
literature Social Sciences
Authenticity Arts & Humanities

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 2010 2019

Greta Thunberg and the #climatestrike are shaping the climate debate

Varis, P., 7 Feb 2019, In : Diggit Magazine.

Research output: Contribution to journalArticlePopular

Caught between autonomy and control? An analysis of online discourses on child location tracking technologies

Boelhouwers, M., Vanden Abeele, M., Varis, P. & Backus, A., 2018.

Research output: Contribution to conferenceAbstractOther research output

Conspiracy theorising online

Varis, P., 21 May 2018, In : Diggit Magazine.

Research output: Contribution to journalArticlePopular

Five years after the Snowden revelations: Solutionism, individualism and surveillant anxiety

Varis, P., 12 Jun 2018, In : Diggit Magazine.

Research output: Contribution to journalArticleScientific

What do real men eat? Online culture wars and the science of soy boys

Varis, P., 23 Oct 2018, In : Diggit Magazine.

Research output: Contribution to journalArticlePopular

Activities 2011 2019

Digital ethnography

Piia Varis (Speaker)
13 Sep 2019

Activity: Talk or presentation typesInvited talkScientific

Instagram influencers

Piia Varis (Speaker)
3 Oct 2019

Activity: Talk or presentation typesInvited talkPopular

Workshop 'Ethnographic approach to digitally mediated publics'

Piia Varis (Invited speaker)
22 Mar 2018

Activity: Talk or presentation typesInvited talkScientific

Self-surveillance for digital wellness

Piia Varis (Speaker)

Activity: Talk or presentation typesOral presentationScientific

Nykykulttuuri (Contemporary culture) book series (Publisher)

Piia Varis (Editorial board member)
2018 → …

Activity: Publication peer-review and editorial work typesEditorial activityScientific