Research output per year
Research output per year
Personal profile
Research interests
User-generated content, reputation systems, e-commerce, digital marketing
Career
Assistant Professor of Marketing, Tilburg University, Netherlands, July 2021 - present
Research Associate at the Social Informatics Research Group, Indian Institute of Management - Calcutta, India, 2014-2015
Instructor
- Fall 2021 onwards, Tilburg University: Digital Media, Master’s
- Fall 2018, Boston University: Marketing Research, Undergrad
Current courses
Click here for my courses.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Education/Academic qualification
Business administration, organizational science, Doctoral Degree, Rafik Hariri Graduate Fellow, Boston University
2015 → 2021
Economics, Master’s Degree, Can online reviews predict market exit? Evidence from a natural experiment, University of Warwick
2013 → 2014
Economics, Bachelor’s Degree, University of Calcutta
2010 → 2013
External positions
Reviewing proposals (Fondazione Cariplo)
26 Mar 2024 → …
Fingerprint
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Monetizing platforms: An empirical analysis of supply and demand responses to entry costs in two-sided markets
Zhu, K., Shi, Q. & Banerjee, S., Jul 2025, (E-pub ahead of print) In: Management Science. 18 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open Access -
Artificial Intelligence applications to customer feedback research: Review
Peter, L., Chakraborty, I. & Banerjee, S., 13 Mar 2023, Artificial Intelligence in Marketing. Sudhir, K. & Toubia, O. (eds.). Bingley: Emerald Publishing, Vol. 20. p. 169-190 (Review of Marketing Research; vol. 20).Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific › peer-review
Open Access -
Interacting user-generated content technologies: How questions & answers affect consumer reviews
Banerjee, S., Dellacros, C. & Zervas, G., Aug 2021, In: Journal of Marketing Research. 58, 4, p. 742-761Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile803 Downloads (Pure) -
A social knowledge management platform for universal primary education online
Bandyopadhyay, S., Bardhan, A., Dey, P., Banerjee, S., Das, S. & Mandal, K. S., 13 Jul 2016, Harnessing Social Media as a Knowledge Management Tool. IGI Global, p. 89-107 19 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific › peer-review
3 Citations (Scopus) -
OwlishOracle: Architecting a social media-based e-learning platform for primary education of underprivileged children by senior citizens of India
Bandyopadhyay, S., Dey, P., Bardhan, A., Banerjee, S. & Das, S., 1 Jan 2015, In: International Journal of Social Media and Interactive Learning Environments. 3, 4, p. 322-339Research output: Contribution to journal › Article › Scientific › peer-review