- 11 results
Search results
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2006
Belemmeringen om vmbo-leerlingen tot lezen aan te zetten
Stokmans, M. J. W., 2006, Proceedings van de twintigste conferentie het schoolvak Nederlands. Mottart, A. & Vanhooren, S. (eds.). Gent: Academic Press, p. 86-89 4 p.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific
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The distinct role of affect in the evaluation of websites for hedonic and utilitarian products
Stokmans, M. J. W., 2006, Proceedings on CD-rom of the IAREP 2006 Conference. Paris: Sorbonne University, p. 11 11 p.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
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The relationships between consumer traits and external search behavior in the decision-making environment of fiction novels: A canonical correlation analysis
Miesen, H. W. J. M., 2006, Proceedings on CD-rom of the IAREP-SABE Conference. Paris: Sorbonne UniversityResearch output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
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2005
MAO-model of audience development: Some theoretical elaborations and practical consequences
Stokmans, M. J. W., 2005, Proceedings on CD-rom of the 8th International Conference on Arts and Cultural Management. Colbert, F. (ed.). Montreal: HEC MontrealResearch output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
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Social comparison affects cultural participation
Stokmans, M. J. W., 2005, Absurdity in the economy. Proceedings on CD-rom of the IAREP 2005 conference. Riegel, K. & Capek, J. (eds.). Prague: Czech Association of Work and Organizational PsychologieResearch output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
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Word-of-mouth communication about fiction novels: Who discusses what with whom?
Miesen, H. W. J. M., 2005, Proceedings on CD-rom of the IAREP 2005 Conference. Absurdity in the Economy. Riegel, K. & Capek, J. (eds.). Prague: Czech Association of Work and Organizational Psychologists, p. 12 12 p.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
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2004
Consumentenonderzoek
Creusen, M. E. H. & Stokmans, M. J. W., 2004, Productontwikkeling en marketing. Hultink, E. J. & Schoormans, J. P. L. (eds.). Amsterdam: Pearson Education Benelux, p. 124-139 276 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific › peer-review
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Fiction readers' appreciation of text attributes of literary and popular novels: Some empirical findings
Miesen, H. W. J. M., 2004, In: International Journal of Arts Management. 7, 1, p. 45-56 12 p.Research output: Contribution to journal › Article › Scientific › peer-review
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Genrecategorie voorkeuren, behoeftevervulling en de waardering voor tekstkenmerken: een segmentatiestudie naar lezers van fictie
Miesen, H. W. J. M., 2004, In: Tijdschrift voor Communicatiewetenschap. 32, 2, p. 142-161 20 p.Research output: Contribution to journal › Article › Scientific › peer-review
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Information search and exchange behavior by readers of fiction under different combinations of innovativeness and opinion leadership
Miesen, H. W. J. M., 2004, Cross-fertilization between economics and psychology. Proceeding on CD-rom of the SABE/IAREP 2004 Conference. Yang Lester, B. (ed.). Philadelphia: LeBow, p. 13 13 p.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
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Opportunity cost affects leisure activities: An illustration of reading fiction
Stokmans, M. J. W., 2004, Cross-fertilization between economics and Psychology. Proceedings on CD-rom of the SABE/IAREP 2004 Conference. Yang Lester, B. (ed.). Philadelphia: LeBowResearch output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review