A means-end chain approach to consumers' goal structures

R. Pieters, H. Baumgartner, D. Allen

Research output: Contribution to journalArticleScientificpeer-review

3359 Downloads (Pure)
Original languageEnglish
Pages (from-to)227-244
JournalInternational Journal of Research in Marketing
Volume12
Issue number3
DOIs
Publication statusPublished - 1995

Cite this

Pieters, R. ; Baumgartner, H. ; Allen, D. / A means-end chain approach to consumers' goal structures. In: International Journal of Research in Marketing. 1995 ; Vol. 12, No. 3. pp. 227-244.
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A means-end chain approach to consumers' goal structures. / Pieters, R.; Baumgartner, H.; Allen, D.

In: International Journal of Research in Marketing, Vol. 12, No. 3, 1995, p. 227-244.

Research output: Contribution to journalArticleScientificpeer-review

TY - JOUR

T1 - A means-end chain approach to consumers' goal structures

AU - Pieters, R.

AU - Baumgartner, H.

AU - Allen, D.

PY - 1995

Y1 - 1995

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DO - 10.1016/0167-8116(95)00023-U

M3 - Article

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SP - 227

EP - 244

JO - International Journal of Research in Marketing

JF - International Journal of Research in Marketing

SN - 0167-8116

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