A theorem on the optimal margin mix: Optimal product line pricing when cannibalism and competitors hit your profit: Working Paper

A. Bultez, E. Gijsbrechts, Ph. Naert

Research output: Book/Report › Report

Cite this

TY - BOOK

T1 - A theorem on the optimal margin mix: Optimal product line pricing when cannibalism and competitors hit your profit: Working Paper

AU - Bultez, A.

AU - Gijsbrechts, E.

AU - Naert, Ph.

PY - 1994

Y1 - 1994

M3 - Report

BT - A theorem on the optimal margin mix: Optimal product line pricing when cannibalism and competitors hit your profit: Working Paper

PB - CREER, FUCAM

ER -