A unified theory of market partitioning: an integration of resource-partitioning and sunk cost theories

C.A.J.J. Boone, A. van Witteloostuijn

Research output: Contribution to journalArticleProfessional

Original languageEnglish
Pages (from-to)701-725
JournalIndustrial and Corporate Change
Volume13
Issue number5
Publication statusPublished - 2004
Externally publishedYes

Cite this

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title = "A unified theory of market partitioning: an integration of resource-partitioning and sunk cost theories",
author = "C.A.J.J. Boone and {van Witteloostuijn}, A.",
year = "2004",
language = "English",
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journal = "Industrial and Corporate Change",
issn = "1464-3650",
publisher = "OXFORD UNIV PRESS INC",
number = "5",

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A unified theory of market partitioning : an integration of resource-partitioning and sunk cost theories. / Boone, C.A.J.J.; van Witteloostuijn, A.

In: Industrial and Corporate Change, Vol. 13, No. 5, 2004, p. 701-725.

Research output: Contribution to journalArticleProfessional

TY - JOUR

T1 - A unified theory of market partitioning

T2 - an integration of resource-partitioning and sunk cost theories

AU - Boone, C.A.J.J.

AU - van Witteloostuijn, A.

PY - 2004

Y1 - 2004

M3 - Article

VL - 13

SP - 701

EP - 725

JO - Industrial and Corporate Change

JF - Industrial and Corporate Change

SN - 1464-3650

IS - 5

ER -