A unified theory of market partitioning: an integration of resource-partitioning and sunk cost theories

C.A.J.J. Boone, A. van Witteloostuijn

Research output: Contribution to journalArticleProfessional

19 Citations (Scopus)
Original languageEnglish
Pages (from-to)701-725
JournalIndustrial and Corporate Change
Volume13
Issue number5
Publication statusPublished - 2004
Externally publishedYes

Cite this