Adding exchange to charity: A reference price explanation

B.M.E. Briers, M. Pandelaere, L. Warlop

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Original languageEnglish
Title of host publicationAdvances in Consumer Research
Place of PublicationSan Antonio (Texas)
PublisherAssociation for Consumer Research (ACR)
Publication statusPublished - 2005
Externally publishedYes

Publication series

NameAdvances in Consumer Research

Cite this

Briers, B. M. E., Pandelaere, M., & Warlop, L. (2005). Adding exchange to charity: A reference price explanation. In Advances in Consumer Research (Vol. XXXIII). (Advances in Consumer Research; Vol. XXXIII). Association for Consumer Research (ACR).