Adoption correlates and share effects of electronic data interchange systems in marketing channels

R. O'Callaghan, P.J. Kaufmann, B.R. Konsynski

Research output: Contribution to journalArticleProfessional

Original languageEnglish
Pages (from-to)45-56
JournalJournal of Marketing
Volume56
Issue number2
Publication statusPublished - 1992
Externally publishedYes

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