Asymmetric cannibalism in retail assortments

A. Bultez, E. Gijsbrechts, P. Vanden Abeele, Ph. Naert

Research output: Contribution to journal › Article › Professional

160 Downloads (Pure)

Access to Document

@article{754779e4cd7341a7909f3239b0adf2c3,

title = "Asymmetric cannibalism in retail assortments",

author = "A. Bultez and E. Gijsbrechts and {Vanden Abeele}, P. and Ph. Naert",

year = "1989",

language = "English",

volume = "65",

pages = "153--192",

journal = "Journal of Retailing",

issn = "0022-4359",

publisher = "Elsevier B.V.",

number = "2",

}