| Original language | English |
|---|---|
| Publisher | Vakgroep bedrijfseconomie |
| Publication status | Published - 1999 |
| Externally published | Yes |
Publication series
| Name | Research Paper |
|---|---|
| No. | 99-029 |
Case study Leffe. Developing a marketing strategy for the Belgian (and French) market
E. Gijsbrechts, M. Schamps, W. van Waterschoot
Research output: Book/Report › Report