Case study Leffe. Developing a marketing strategy for the Belgian (and French) market: Teaching Note

E. Gijsbrechts, M. Schamps, W. van Waterschoot

Research output: Book/Report › Report

Name	Research Paper
No.	99-030

Cite this

@book{abcd359968ca42c785f40c5bacb7f74a,

title = "Case study Leffe. Developing a marketing strategy for the Belgian (and French) market: Teaching Note",

author = "E. Gijsbrechts and M. Schamps and \{van Waterschoot\}, W.",

year = "1998",

language = "English",

series = "Research Paper",

publisher = "Vakgroep bedrijfseconomie",

number = "99-030",

}