Challenges in international survey research: A review with illustrations and suggested solutions for best practice

Anne-Wil Harzing*, B. Sebastian Reiche, Markus Pudelko

*Corresponding author for this work

Research output: Contribution to journalArticleScientificpeer-review

54 Citations (Scopus)

Abstract

When conducting international research projects, scholars face a myriad of challenges that reach beyond those encountered in domestic research. In this paper, we explore the specific issues related to international survey research, focusing on the different stages of the research process that include defining the study population and gaining data access, survey development, data collection, data analysis, and finally publication of the results. For each stage, we review the pertinent literature, provide illustrations based on examples from our own research projects, and offer possible solutions to address the inherent challenges by formulating suggestions for improving the quality of international survey research.

Original languageEnglish
Pages (from-to)112-134
JournalEuropean Journal of International Management
Volume7
Issue number1
DOIs
Publication statusPublished - 2013
Externally publishedYes

Keywords

  • international survey research
  • cross-cultural research
  • equivalence
  • best practice
  • CROSS-CULTURAL RESEARCH
  • ORGANIZATIONAL-BEHAVIOR RESEARCH
  • BUSINESS RESEARCH
  • RESPONSE RATES
  • EQUIVALENCE
  • RECOMMENDATIONS
  • EMPLOYEES
  • ISSUES
  • BIAS
  • MAIL

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