Challenges of CRM implementation in China

C.X.J. Ou, M. Lei, K.K. Wan

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Professional

Original language	English
Title of host publication	Proceedings of the 4th Annual Hawaii International Conference on Business, June 21-24, 2004, Honolulu, Hawaii
Place of Publication	Honolulu, HI
Publisher	Hawaii International Conferences
Pages	3259
Volume	4
Publication status	Published - 2004
Externally published	Yes

Name
Volume	4

Cite this

@inproceedings{619c2352d51041abb3f6c457164054e0,

title = "Challenges of CRM implementation in China",

author = "C.X.J. Ou and M. Lei and K.K. Wan",

year = "2004",

language = "English",

volume = "4",

publisher = "Hawaii International Conferences",

pages = "3259",

booktitle = "Proceedings of the 4th Annual Hawaii International Conference on Business, June 21-24, 2004, Honolulu, Hawaii",

}