Consultative selling in financial services: An observational study of the mortgage mediation process

T.M.M. Verhallen, H.J.M. Greve, R.T. Frambach

Research output: Contribution to journalArticleScientificpeer-review

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Original languageEnglish
Pages (from-to)54-59
Number of pages6
JournalInternational Journal of Bank Marketing
Volume15
Issue number2
Publication statusPublished - 1997

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