Consumer choice of modularized products

B.G.C. Dellaert, A.W.J. Borgers, J. Louviere, H.J.P. Timmermans

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific › peer-review

Original language	English
Title of host publication	Consumer-Based Marketing
Editors	J.C. Hoekstra, E.K.R.E. Huizingh, G.B.W. Willenborg
Publisher	Unknown Publisher
Pages	229-247
Publication status	Published - 1998

Cite this

@inbook{9a38e4746b0541e6b1b98dd907589761,

title = "Consumer choice of modularized products",

author = "B.G.C. Dellaert and A.W.J. Borgers and J. Louviere and H.J.P. Timmermans",

year = "1998",

language = "English",

pages = "229--247",

editor = "J.C. Hoekstra and E.K.R.E. Huizingh and G.B.W. Willenborg",

booktitle = "Consumer-Based Marketing",

publisher = "Unknown Publisher",

}