Consumer research implications of marketing and ICT developments

T.B.C. Poiesz, J. de Heer, W.F. van Raaij

    Research output: Chapter in Book/Report/Conference proceedingChapterScientific

    Original languageEnglish
    Title of host publicationEuropean Advances in Consumer Research
    Place of PublicationProvo, Utah
    PublisherAssociation for Consumer Research
    Pages66-72
    ISBN (Print)0915552310
    Publication statusPublished - 2002

    Publication series

    Name
    Number5

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