Contextual preferences and network-based knowledge sharing in China

C.X.J. Ou, R.M. Davison, L.H.M. Wong

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Abstract

Based on theories about guanxi (relationships) and the communication context in China, we investigate the moderating effects of individual preference for communication context on network-based knowledge sharing (NBKS) behaviour, its determinants and outcomes. Drawing on survey data from employees at multiple hotel properties in the same chain, we explore how elements of guanxi drive knowledge sharing (KS) behaviour and thus enhance KS outcomes. Our data confirm that a preference for a high-context style of communication significantly moderates the effect that NBKS has on KS outcomes. However, we also find that the preference for a high-context style of communication has a direct and negative impact on KS outcomes. We explain these seemingly contradictory findings and examine their implications for both research and practice.
Original languageEnglish
Title of host publicationProceedings of the 20th Americas Conference on Information Systems (AMCIS 2014)
Subtitle of host publicationSmart Sustainability: the Information Systems Opportunity
EditorsE. McLean, R. Watson, T. Case
Place of PublicationSavannah
PublisherAssociation for Information Systems
Publication statusPublished - 2014
Event20th Americas Conference on Information Systems (AMCIS 2014) - Savannah, United States
Duration: 7 Aug 201410 Aug 2014

Conference

Conference20th Americas Conference on Information Systems (AMCIS 2014)
CountryUnited States
CitySavannah
Period7/08/1410/08/14

Fingerprint

China
Knowledge sharing
Communication
Guanxi
Network effects
Survey data
Employees
Individual preferences
Moderating effect
Hotels

Cite this

Ou, C. X. J., Davison, R. M., & Wong, L. H. M. (2014). Contextual preferences and network-based knowledge sharing in China. In E. McLean, R. Watson, & T. Case (Eds.), Proceedings of the 20th Americas Conference on Information Systems (AMCIS 2014): Smart Sustainability: the Information Systems Opportunity Savannah: Association for Information Systems.
Ou, C.X.J. ; Davison, R.M. ; Wong, L.H.M. / Contextual preferences and network-based knowledge sharing in China. Proceedings of the 20th Americas Conference on Information Systems (AMCIS 2014): Smart Sustainability: the Information Systems Opportunity. editor / E. McLean ; R. Watson ; T. Case. Savannah : Association for Information Systems, 2014.
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Ou, CXJ, Davison, RM & Wong, LHM 2014, Contextual preferences and network-based knowledge sharing in China. in E McLean, R Watson & T Case (eds), Proceedings of the 20th Americas Conference on Information Systems (AMCIS 2014): Smart Sustainability: the Information Systems Opportunity. Association for Information Systems, Savannah, 20th Americas Conference on Information Systems (AMCIS 2014), Savannah, United States, 7/08/14.

Contextual preferences and network-based knowledge sharing in China. / Ou, C.X.J.; Davison, R.M.; Wong, L.H.M.

Proceedings of the 20th Americas Conference on Information Systems (AMCIS 2014): Smart Sustainability: the Information Systems Opportunity. ed. / E. McLean; R. Watson; T. Case. Savannah : Association for Information Systems, 2014.

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

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T1 - Contextual preferences and network-based knowledge sharing in China

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AU - Davison, R.M.

AU - Wong, L.H.M.

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N2 - Based on theories about guanxi (relationships) and the communication context in China, we investigate the moderating effects of individual preference for communication context on network-based knowledge sharing (NBKS) behaviour, its determinants and outcomes. Drawing on survey data from employees at multiple hotel properties in the same chain, we explore how elements of guanxi drive knowledge sharing (KS) behaviour and thus enhance KS outcomes. Our data confirm that a preference for a high-context style of communication significantly moderates the effect that NBKS has on KS outcomes. However, we also find that the preference for a high-context style of communication has a direct and negative impact on KS outcomes. We explain these seemingly contradictory findings and examine their implications for both research and practice.

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Ou CXJ, Davison RM, Wong LHM. Contextual preferences and network-based knowledge sharing in China. In McLean E, Watson R, Case T, editors, Proceedings of the 20th Americas Conference on Information Systems (AMCIS 2014): Smart Sustainability: the Information Systems Opportunity. Savannah: Association for Information Systems. 2014