Counter-report on a theory of family buying decisions

P.J.F.G. Meulendijks

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Professional

Original language	English
Title of host publication	Insights in consumer and market behavior (Chapter II)
Editors	P.A. Pellemans
Place of Publication	Namur
Publisher	Namur University
Publication status	Published - 1971

Name	Collection "marketing"
Number	20

Cite this

@inbook{574ff60b440a4a3087f92e6884f455e3,

title = "Counter-report on a theory of family buying decisions",

author = "P.J.F.G. Meulendijks",

year = "1971",

language = "English",

series = "Collection {"}marketing{"}",

publisher = "Namur University",

number = "20",

editor = "P.A. Pellemans",

booktitle = "Insights in consumer and market behavior (Chapter II)",

}