Culture and tourism: Natural partners or reluctant bedfellows? A perspective paper

Greg Richards*

*Corresponding author for this work

Research output: Contribution to journalArticleScientificpeer-review

Abstract

Purpose
To review the development of the relationship between culture and tourism over the past 75 years, and to outline some future developments over the coming 75 years.

Design/methodology/approach
A review of previous major work on cultural tourism.

Findings
Tourism and culture have been drawn inexorably closer over the years as culture has become one of the major content providers for tourism experiences, and tourism has become one of the most important income streams for cultural institutions. In the future this is likely to change, as cultural institutions find it increasingly difficult to maintain their authority as the dominant producers of local, regional and national culture, and as tourism becomes increasingly integrated into the everyday culture of the destination.

Practical implications
Cultural institutions will need to change their relationship with tourism as flows of tourists become more prevalent and fragmented. Social Implications The authority of high cultural institutions will be eroded as tourists increasingly seek authenticity in the culture of everyday life and the 'local'.

Originality/value
A first attempt to sketch the long term future of cultural tourism.
Original languageEnglish
JournalTourism Review
DOIs
Publication statusE-pub ahead of print - 2020

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