Customer heterogeneity with respect to value dimensions in industrial markets - the perspective of embedded purposive action

S.H.K. Wuyts, H.R. Commandeur

Research output: Chapter in Book/Report/Conference proceedingConference contributionProfessional

Original languageEnglish
Title of host publicationEuropean Marketing Academy Conference, Rotterdam, 2000
PublisherUnknown Publisher
Publication statusPublished - 2000
Externally publishedYes

Cite this

Wuyts, S. H. K., & Commandeur, H. R. (2000). Customer heterogeneity with respect to value dimensions in industrial markets - the perspective of embedded purposive action. In European Marketing Academy Conference, Rotterdam, 2000 Unknown Publisher.
Wuyts, S.H.K. ; Commandeur, H.R. / Customer heterogeneity with respect to value dimensions in industrial markets - the perspective of embedded purposive action. European Marketing Academy Conference, Rotterdam, 2000. Unknown Publisher, 2000.
@inproceedings{41b5adb976b14c44b6a1aa67a9415a11,
title = "Customer heterogeneity with respect to value dimensions in industrial markets - the perspective of embedded purposive action",
author = "S.H.K. Wuyts and H.R. Commandeur",
year = "2000",
language = "English",
booktitle = "European Marketing Academy Conference, Rotterdam, 2000",
publisher = "Unknown Publisher",

}

Wuyts, SHK & Commandeur, HR 2000, Customer heterogeneity with respect to value dimensions in industrial markets - the perspective of embedded purposive action. in European Marketing Academy Conference, Rotterdam, 2000. Unknown Publisher.

Customer heterogeneity with respect to value dimensions in industrial markets - the perspective of embedded purposive action. / Wuyts, S.H.K.; Commandeur, H.R.

European Marketing Academy Conference, Rotterdam, 2000. Unknown Publisher, 2000.

Research output: Chapter in Book/Report/Conference proceedingConference contributionProfessional

TY - GEN

T1 - Customer heterogeneity with respect to value dimensions in industrial markets - the perspective of embedded purposive action

AU - Wuyts, S.H.K.

AU - Commandeur, H.R.

PY - 2000

Y1 - 2000

M3 - Conference contribution

BT - European Marketing Academy Conference, Rotterdam, 2000

PB - Unknown Publisher

ER -

Wuyts SHK, Commandeur HR. Customer heterogeneity with respect to value dimensions in industrial markets - the perspective of embedded purposive action. In European Marketing Academy Conference, Rotterdam, 2000. Unknown Publisher. 2000