@inproceedings{3773884c415c4dda9ae42a70c4f77272,
title = "Customer loyalty strategy in the internet era",
author = "C.X.J. Ou and C.L. Sia",
note = "Pagination: 11",
year = "2003",
language = "English",
volume = "7",
publisher = "Association for Information Systems",
pages = "1734--1744",
editor = "J. Hanisch and D. Falconer and S. Horrocks and M. Hillier",
booktitle = "Proceedings of the Seventh Pacific Asia Conference on Information Systems (PACIS), July 10-13, 2003, Adelaide, Australia",
address = "United States",
}