Customer profitability analysis als marketing tool

Research output: Contribution to journalArticleProfessional

Original languageDutch
Pages (from-to)8-12
Number of pages4
JournalManagement control & accounting
Volume8
Issue number2
Publication statusPublished - 2004

Cite this

@article{2f4f4bd304ed464ca9ee6d0b595ed546,
title = "Customer profitability analysis als marketing tool",
author = "E. Cardinaels",
note = "Pagination: 4",
year = "2004",
language = "Dutch",
volume = "8",
pages = "8--12",
journal = "Management Control & Acounting: Tijdschrift voor Organisaties in Control",
issn = "1386-3452",
number = "2",

}

Customer profitability analysis als marketing tool. / Cardinaels, E.

In: Management control & accounting, Vol. 8, No. 2, 2004, p. 8-12.

Research output: Contribution to journalArticleProfessional

TY - JOUR

T1 - Customer profitability analysis als marketing tool

AU - Cardinaels, E.

N1 - Pagination: 4

PY - 2004

Y1 - 2004

M3 - Article

VL - 8

SP - 8

EP - 12

JO - Management Control & Acounting: Tijdschrift voor Organisaties in Control

JF - Management Control & Acounting: Tijdschrift voor Organisaties in Control

SN - 1386-3452

IS - 2

ER -