This article based, on 38 in-depth interviews with Rotterdam cocaine retail dealers, aims to present a clearer picture of how cocaine supply lines in the Netherlands are organized in order to fine-tune policy with respect to crime, public order and safety on the different trade levels. On the retail level the market for cocaine is strictly separated in a market for crack cocaine versus a market for powder cocaine. The crack dealers are often hard drug users themselves living in relatively poor circumstances. Although dealing cocaine is their main activity, they tend to be involved in other activities related to the drug scene, e.g. smuggling cocaine via Amsterdam airport. The cocaine distribution line for supply on the local market is seldom more than two steps. Because the supply for the Rotterdam cocaine retailers comes mainly from small-scale imports, successful police operations against large-scale imports of cocaine will have little influence on the local cocaine supply in the Netherlands.