Exploring product and service innovation similarities and differencies

E.J. Nijssen, B. Hillebrand, P.A.M. Vermeulen, R. Kemp

Research output: Contribution to journal › Article › Scientific › peer-review

Original language	English
Pages (from-to)	241-251
Journal	International Journal of Research in Marketing
Volume	23
Issue number	3
Publication status	Published - 2006

Cite this

@article{a16cfb601dcc46d887986615217c0721,

title = "Exploring product and service innovation similarities and differencies",

author = "E.J. Nijssen and B. Hillebrand and P.A.M. Vermeulen and R. Kemp",

year = "2006",

language = "English",

volume = "23",

pages = "241--251",

journal = "International Journal of Research in Marketing",

issn = "0167-8116",

publisher = "Elsevier Science BV",

number = "3",

}