FOCUS: Marketing new products: Marketing, reciprocity and ethics

B. Nooteboom

Research output: Contribution to journalArticleProfessional

6 Citations (Scopus)
37 Downloads (Pure)
Original languageEnglish
Pages (from-to)110-116
Number of pages7
JournalBusiness Ethics: A European Review
Volume1
Issue number2
Publication statusPublished - 1992
Externally publishedYes

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