Generalizations about trust in marketing channel relationships using meta-analysis

Research output: Contribution to journal › Article › Scientific › peer-review

Original language	English
Pages (from-to)	223-248
Number of pages	25
Journal	International Journal of Research in Marketing
Volume	15
Issue number	3
Publication status	Published - 1998

Cite this

@article{6364026aa5d74046a249654b24752c90,

title = "Generalizations about trust in marketing channel relationships using meta-analysis",

author = "I. Geyskens and J.E.B.M. Steenkamp and N. Kumar",

note = "Pagination: 25",

year = "1998",

language = "English",

volume = "15",

pages = "223--248",

journal = "International Journal of Research in Marketing",

issn = "0167-8116",

publisher = "Elsevier B.V.",

number = "3",

}