Skip to main navigation
Skip to search
Skip to main content
Tilburg University Research Portal Home
Help & FAQ
Link opens in a new tab
Search content at Tilburg University Research Portal
Home
Profiles
Research output
Research units
Activities
Projects
Press/Media
Prizes
Datasets
How promotions work: SCAN*PRO-based evolutionary model building
H.J. van Heerde
, P.S.H. Leeflang
, D.R. Wittink
Tilburg University
Research output
:
Contribution to journal
›
Article
›
Professional
Overview
Fingerprint
Fingerprint
Dive into the research topics of 'How promotions work: SCAN*PRO-based evolutionary model building'. Together they form a unique fingerprint.
Sort by
Weight
Alphabetically
Keyphrases
Complex Decisions
33%
Decision Aid
33%
Evolutionary Model
100%
Marketing Knowledge
33%
Model Building
100%
User Acceptance
33%
Work-based
33%
Psychology
Decision Aid
100%