How Tolerable is Delay? Consumers' Evaluations of Internet Web Sites After Waiting

B.G.C. Dellaert; B. Kahn

How Tolerable is Delay? Consumers' Evaluations of Internet Web Sites After Waiting

B.G.C. Dellaert, B. Kahn

Research output: Working paper › Discussion paper › Other research output

548 Downloads (Pure)

Abstract

How consumers’ waiting times affect their retrospective evaluations of Internet Web Sites is investigated in four computer-based experiments. Results show that waiting can but does not always negatively affect evaluations of Web Sites. Results also show that the potential negative effects of waiting can be neutralized by managing waiting experiences effectively. A conceptual framework and formal random utility model is introduced.

Original language	English
Place of Publication	Tilburg
Publisher	Econometrics
Number of pages	37
Volume	1998-64
Publication status	Published - 1998

Publication series

Name	CentER Discussion Paper
Volume	1998-64

Keywords

Marketing
consumer preference models
waiting experiences
Internet marketing

Access to Document

64

Cite this

@techreport{ca8d3a6b432942aea5959de247691177,

title = "How Tolerable is Delay? Consumers' Evaluations of Internet Web Sites After Waiting",

abstract = "How consumers{\textquoteright} waiting times affect their retrospective evaluations of Internet Web Sites is investigated in four computer-based experiments. Results show that waiting can but does not always negatively affect evaluations of Web Sites. Results also show that the potential negative effects of waiting can be neutralized by managing waiting experiences effectively. A conceptual framework and formal random utility model is introduced.",

keywords = "Marketing, consumer preference models, waiting experiences, Internet marketing",

author = "B.G.C. Dellaert and B. Kahn",

note = "Pagination: 37",

year = "1998",

language = "English",

volume = "1998-64",

series = "CentER Discussion Paper",

publisher = "Econometrics",

type = "WorkingPaper",

institution = "Econometrics",

}

TY - UNPB

T1 - How Tolerable is Delay? Consumers' Evaluations of Internet Web Sites After Waiting

AU - Dellaert, B.G.C.

AU - Kahn, B.

N1 - Pagination: 37

PY - 1998

Y1 - 1998

N2 - How consumers’ waiting times affect their retrospective evaluations of Internet Web Sites is investigated in four computer-based experiments. Results show that waiting can but does not always negatively affect evaluations of Web Sites. Results also show that the potential negative effects of waiting can be neutralized by managing waiting experiences effectively. A conceptual framework and formal random utility model is introduced.

AB - How consumers’ waiting times affect their retrospective evaluations of Internet Web Sites is investigated in four computer-based experiments. Results show that waiting can but does not always negatively affect evaluations of Web Sites. Results also show that the potential negative effects of waiting can be neutralized by managing waiting experiences effectively. A conceptual framework and formal random utility model is introduced.

KW - Marketing

KW - consumer preference models

KW - waiting experiences

KW - Internet marketing

M3 - Discussion paper

VL - 1998-64

T3 - CentER Discussion Paper

BT - How Tolerable is Delay? Consumers' Evaluations of Internet Web Sites After Waiting

PB - Econometrics

CY - Tilburg

ER -

How Tolerable is Delay? Consumers' Evaluations of Internet Web Sites After Waiting

Abstract

Publication series

Keywords

Access to Document

Fingerprint

Cite this