Electronic intermediaries enable and support electronic markets with their services. This paper provides a framework based on industrial dynamics theory, for the analysis of the influence of electronic intermediaries on the performance of markets. We define five market performance indicators based on the analysis of 10 well-described cases from the literature on electronic markets that were set up by some kind of intermediary. These indicators are categorized according to four different market performance goals. We also define 22 success factors that influence market performance and group them in three categories –market structure, market conduct, and external factors.
|Title of host publication||Proceedings of the 18th European Conference on Information Systems (ECIS '10)|
|Editors||A. Trish, M. Turpin, J.P. van Deventer|
|Place of Publication||Pretoria|
|Publisher||University of Pretoria|
|Publication status||Published - 2010|
Smits, M. T., & Weigand, H. (2010). Identifying market performance indicators that can be influenced by electronic intermediaries. In A. Trish, M. Turpin, & J. P. van Deventer (Eds.), Proceedings of the 18th European Conference on Information Systems (ECIS '10) University of Pretoria.