Impulsive Buying of High Involvement, Experiential Products

H. Leemans

    Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

    Original languageEnglish
    Title of host publicationThe XXII International Colloquium of Economic Psychology:
    EditorsG. Guzman, A. Jose, S. Sanz
    Place of PublicationValencia
    PublisherUnknown Publisher
    Pages541-556
    ISBN (Print)8479861797
    Publication statusPublished - 1997

    Publication series

    NameVol. 1

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