Impulsive Buying of High Involvement, Experiential Products

H. Leemans

    Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

    Original languageEnglish
    Title of host publicationThe XXII International Colloquium of Economic Psychology:
    EditorsG. Guzman, A. Jose, S. Sanz
    Place of PublicationValencia
    PublisherUnknown Publisher
    Pages541-556
    ISBN (Print)8479861797
    Publication statusPublished - 1997

    Publication series

    NameVol. 1

    Cite this

    Leemans, H. (1997). Impulsive Buying of High Involvement, Experiential Products. In G. Guzman, A. Jose, & S. Sanz (Eds.), The XXII International Colloquium of Economic Psychology: (pp. 541-556). (Vol. 1). Unknown Publisher.