Managing Churn to Maximize Profits

A. Lemmens, S. Gupta

Research output: Book/ReportReportProfessional

Original languageEnglish
Place of PublicationBoston
PublisherHarvard Business School
Number of pages38
Publication statusPublished - 2013

Publication series

NameWorking Paper
No.14-020

Cite this

Lemmens, A., & Gupta, S. (2013). Managing Churn to Maximize Profits. (Working Paper; No. 14-020). Harvard Business School. http://www.hbs.edu/faculty/Publication%20Files/14-020_3553a2f4-8c7b-44e6-9711-f75dd56f624e.pdf