Abstract
Behavioural techniques or ‘nudges’ can be used for various purposes. In this paper, we shift the focus from government nudges to nudges used by for-profit market agents. We argue that potential worries about nudges circumventing the deliberative capacities or diminishing the control of targeted agents are greater when it comes to market nudges, given that these (1) are not constrained by the principles that regulate government nudges (mildness, sensitivity to people’s interests and public justifiability) and (2) are often ‘stacked’–they come in great numbers that overwhelm agents. In addition, we respond to possible objections and derive several policy suggestions
| Original language | English |
|---|---|
| Pages (from-to) | 138-165 |
| Number of pages | 28 |
| Journal | Economics & Philosophy |
| Volume | 40 |
| Early online date | 27 Dec 2022 |
| DOIs | |
| Publication status | Published - Mar 2024 |
Keywords
- Advertising
- Autonomy
- Government nudges
- Market nudges
- Nudge stacking