Market segmentation: How to?

T.M.M. Verhallen

Research output: Chapter in Book/Report/Conference proceedingConference contributionProfessional

126 Downloads (Pure)
Original languageEnglish
Title of host publicationOog voor de doelgroep
Place of PublicationTilburg
PublisherMarketing Associatie Tilburg
Pages19-40
Publication statusPublished - 1989

Cite this