Original language | English |
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Title of host publication | Advanced methods for modeling markets |
Editors | P.S.H. Leeflang, J.E. Wieringa, T.H.A. Bijmolt, K.H. Pauwels |
Publisher | Springer |
Pages | 383-403 |
ISBN (Print) | 978-3-319-53467-1 |
Publication status | Published - 2017 |
Publication series
Name | International series in quantitative marketing |
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