Multimarket and Global Diffusion

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Professional

Original language	English
Title of host publication	New-product diffusion models
Editors	V. Mahajan, E. Muller, Y. Wind
Place of Publication	Boston
Publisher	Kluwer Academic
Pages	49-73
ISBN (Print)	0792377516
Publication status	Published - 2000
Externally published	Yes

Cite this

@inbook{57a684cc15dd46e1913e1d46b6ab73c8,

title = "Multimarket and Global Diffusion",

author = "M.G. Dekimpe and P. Parker and M. Sarvary",

year = "2000",

language = "English",

isbn = "0792377516",

pages = "49--73",

editor = "V. Mahajan and E. Muller and Y. Wind",

booktitle = "New-product diffusion models",

publisher = "Kluwer Academic",

}