Multiproduct marketing models: The state of the art

Research output: Book/ReportReportProfessional

Original languageEnglish
PublisherEIASM
Publication statusPublished - 1981
Externally publishedYes

Publication series

NameWorking Paper
No.31-45

Cite this

Gijsbrechts, E. (1981). Multiproduct marketing models: The state of the art. (Working Paper; No. 31-45). EIASM.