"Never eat in that restaurant, I did!" Exploring why people engage in negative word-of-mouth communication

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
Pages (from-to)661-680
JournalPsychology & Marketing
Volume24
Issue number8
Publication statusPublished - 2007

Cite this

@article{a4c9a3e0613c484e81513776e61e6f7d,
title = "{"}Never eat in that restaurant, I did!{"} Exploring why people engage in negative word-of-mouth communication",
author = "I.M. Wetzer and M. Zeelenberg and R. Pieters",
year = "2007",
language = "English",
volume = "24",
pages = "661--680",
journal = "Psychology & Marketing",
issn = "0742-6046",
publisher = "Wiley-Liss Inc.",
number = "8",

}

"Never eat in that restaurant, I did!" Exploring why people engage in negative word-of-mouth communication. / Wetzer, I.M.; Zeelenberg, M.; Pieters, R.

In: Psychology & Marketing, Vol. 24, No. 8, 2007, p. 661-680.

Research output: Contribution to journalArticleScientificpeer-review

TY - JOUR

T1 - "Never eat in that restaurant, I did!" Exploring why people engage in negative word-of-mouth communication

AU - Wetzer, I.M.

AU - Zeelenberg, M.

AU - Pieters, R.

PY - 2007

Y1 - 2007

M3 - Article

VL - 24

SP - 661

EP - 680

JO - Psychology & Marketing

JF - Psychology & Marketing

SN - 0742-6046

IS - 8

ER -