Original language | English |
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Pages (from-to) | 195-202 |
Number of pages | 7 |
Journal | International Journal of Research in Marketing |
Volume | 17 |
Issue number | 2/3 |
Publication status | Published - 2000 |
On the use of structural equation models in marketing modeling
J.E.B.M. Steenkamp, H. Baumgartner
Research output: Contribution to journal › Article › Scientific › peer-review
231
Citations
(Scopus)