| Original language | Dutch |
|---|---|
| Pages (from-to) | 16-19 |
| Number of pages | 3 |
| Journal | Tijdschrift voor Marketing |
| Volume | 32 |
| Issue number | 4 |
| Publication status | Published - 1998 |
Oog voor reclame
Research output: Contribution to journal › Article › Professional
Research output: Contribution to journal › Article › Professional
| Original language | Dutch |
|---|---|
| Pages (from-to) | 16-19 |
| Number of pages | 3 |
| Journal | Tijdschrift voor Marketing |
| Volume | 32 |
| Issue number | 4 |
| Publication status | Published - 1998 |