| Original language | Dutch |
|---|---|
| Pages (from-to) | 8-10 |
| Journal | Manager en Literatuur |
| Volume | 8 |
| Issue number | 3 |
| Publication status | Published - 2002 |
Oorzaak en gevolg van veranderend consumentengedrag. Synergetische marketing
- T.B.C. Poiesz
- , W.F. van Raaij
Research output: Contribution to journal › Article › Professional