Original language | English |
---|---|
Title of host publication | Surviving the Retail Revolution |
Editors | Y.M. van Everdingen |
Place of Publication | Amsterdam |
Publisher | MOA, Center for Marketing Intelligence & Research |
Chapter | 2 |
Pages | 17-28 |
Publication status | Published - 2019 |
Retailers under siege? Issues and outlook
K.J.P. Gielens, Els Gijsbrechts
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Professional