Original language | English |
---|---|
Pages (from-to) | 57-58 |
Journal | Journal of Retailing and Consumer Services |
Volume | 10 |
Issue number | 1 |
Publication status | Published - 2003 |
[Review of the book New Service Development: Creating Memorable Experiences, J.A. Fitzsimmons & M.J. Fitzsimmons, 2000]
Research output: Contribution to journal › Book/Film/Article review › Other research output